It’s been a busy summer here at Optimum Feedback. Among a number of invisible but important updates increasing the stability of the platform, we’ve also rolled out some entirely new features for all our users to benefit from. Among these are two brand new email layouts. Previously, review requests sent through Optimum Feedback only gave the customer the option of …
List of Top Online Review Sites That Actually Matter
There are thousands of review sites online. They range from the “monsters” like Google, Yelp and TripAdvisor to thousands of site’s that you’ve probably never heard of. This makes the landscape difficult to navigate. Today, we’re taking a look at which review sites matter the most based on the business you’re in. And this is important, as the review sites …
Importance of Online Reviews for Local Businesses (Online Reviews in Numbers Part 1)
Can local businesses actually benefit from online consumer reviews? Can negative reviews hurt a local business? What’s all the fuss about, anyway? Let’s find out. Earlier this year, Optimum Feedback published a study called Online Reviews in Numbers: 2017 Edition. The study looked at the whole online review landscape from a variety of perspectives. There’s also a nice and easy-to-read …
Google Posts – The A-Z Guide to Marketing your Local Business
Last week, Google released an experimental feature called Google Posts, which is integrated into their Google My Business service and, more importantly, into Local Search. If you don’t yet know what Google My Business and Google Local Search are and how they can benefit your local business then make sure to read our Step by Step Guide to Google Local Search. …
Step-by-Step Guide to Getting More Online Reviews
There’s no question about the growing importance of online reviews, even if your business is entirely offline. Increasing your online reviews can be tricky if you don’t have an action plan, or if you’re in the type of business where your customers aren’t likely to go online and review you. Luckily, there are many simple things that can significantly increase …
Online Reviews in Numbers: 2017 Edition
View PostA Guide On What To Do If You Receive a Negative Business Review
Business reviews are increasingly becoming the yardstick for whether a new customer uses the service the business is offering. But no matter how good a company you are, you will eventually receive a negative business review from a customer. Today we are going to look at various ways you can deal with negative reviews, and still come out looking like the cherry on the cake.
New in Optimum Feedback: Automated Facebook Posting, Better Campaign Reporting and More
Updates to Optimum Feedback happen continually; rather than push one big update every few months we prefer to make small but continuous improvements with most updates happening on a nightly basis. We’ll occasionally publish a round up of key improvements to ensure you know how to get the best from the platform. Our latest updates are designed to give you …
How To Get Legitimate Business Reviews Out Of The Yelp Filter
Not many people realize Yelp operates a filter to remove reviews it deems as spam. But how do you get legitimate reviews out of the Yelp filter? We take a look at a possible couple of ways.
A Beginner’s Guide To Online Marketing For Carpet Cleaning Businesses
If you own a carpet cleaning business, you will know there is a lot of tough competition out there. So it pays to start your online marketing right away with Google Local Search and Facebook.
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