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Importance of Online Reviews for Local Businesses (Online Review in Numbers Part 1)

In Reputation Management, Reviews & Feedback, Small Business Marketing by Bryan O'Neil0 Comments

Can local businesses actually benefit from online consumer reviews? Can negative reviews hurt a local business? What’s all the fuss about, anyway? Let’s find out. Earlier this year, Optimum Feedback published a study called Online Reviews in Numbers: 2017 Edition. The study looked at the whole online review landscape from a variety of perspectives. There’s also a nice and easy-to-read …

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About Bryan O'Neil

Bryan is a serial entrepreneur with a passion for cutting-edge technology, business intelligence and the world of online businesses.

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Step-by-Step Guide to Getting More Online Reviews

In Reputation Management, Reviews & Feedback, Small Business Marketing by Bryan O'Neil3 Comments

There’s no question about the growing importance of online reviews, even if your business is entirely offline. Increasing your online reviews can be tricky if you don’t have an action plan, or if you’re in the type of business where your customers aren’t likely to go online and review you. Luckily, there are many simple things that can significantly increase …

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About Bryan O'Neil

Bryan is a serial entrepreneur with a passion for cutting-edge technology, business intelligence and the world of online businesses.

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A Guide On What To Do If You Receive a Negative Business Review

In Reputation Management, Reviews & Feedback by Mark O'Neill0 Comments

Business reviews are increasingly becoming the yardstick for whether a new customer uses the service the business is offering. But no matter how good a company you are, you will eventually receive a negative business review from a customer. Today we are going to look at various ways you can deal with negative reviews, and still come out looking like the cherry on the cake.

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About Mark O'Neill

Mark O'Neill has been in journalism and writing since 1989. He started his career working with local newspapers and went on to become a freelance writer, having written for various well-known online and offline publishers, including magazines such as PC World, Home Business, Time and others. Mark joined the Optimum Feedback team in 2016 and is in charge of our content marketing.

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How To Get Legitimate Business Reviews Out Of The Yelp Filter

In Reviews & Feedback by Mark O'Neill0 Comments

Not many people realize Yelp operates a filter to remove reviews it deems as spam. But how do you get legitimate reviews out of the Yelp filter? We take a look at a possible couple of ways.

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About Mark O'Neill

Mark O'Neill has been in journalism and writing since 1989. He started his career working with local newspapers and went on to become a freelance writer, having written for various well-known online and offline publishers, including magazines such as PC World, Home Business, Time and others. Mark joined the Optimum Feedback team in 2016 and is in charge of our content marketing.